--- title: Two easy tips to sell more wine description: If you only rely on emails and newsletters to keep in touch with your contacts, soon enough you will see a decline in opening rates, and ultimately, your sales. image: https://blog.wine-a-bee.com/hubfs/1125250_MobilePushNotifications_1_072021.gif --- [![1076508_YellowLogo_Yellow_1_052421](https://blog.wine-a-bee.com/hubfs/logos/1076508_YellowLogo_Yellow_1_052421.png)](https://vinandwine-2484351.hs-sites.com) - [HOW IT WORKS](https://vinandwine-2484351.hs-sites.com/how-it-works) - [FREE DtC’s Mobile Device](https://blog.wine-a-bee.com/how-it-works#mobile-device) - [Email Marketing](https://blog.wine-a-bee.com/how-it-works#Email-Marketing) - [Social Media](https://blog.wine-a-bee.com/how-it-works#Social-Media) - [Content Creation](https://blog.wine-a-bee.com/how-it-works#Content-Creation) - [PRICING](https://vinandwine-2484351.hs-sites.com/pricing) - [RESOURCES](https://vinandwine-2484351.hs-sites.com/resources) - [ABOUT](https://vinandwine-2484351.hs-sites.com/about) - [CONTACT US](https://vinandwine-2484351.hs-sites.com/contact-us) [![LOGIN](https://no-cache.hubspot.com/cta/default/2484351/03e9c3fc-5633-4dcb-ad10-f250e0eca3b0.png)](https://cta-redirect.hubspot.com/cta/redirect/2484351/03e9c3fc-5633-4dcb-ad10-f250e0eca3b0) [![GET STARTED](https://no-cache.hubspot.com/cta/default/2484351/71aa9c72-8b3a-4b3a-a86f-aa5fed762532.png)](https://cta-redirect.hubspot.com/cta/redirect/2484351/71aa9c72-8b3a-4b3a-a86f-aa5fed762532) wine DtC # Two easy tips to sell more wine If you only rely on emails and newsletters to keep in touch with your contacts, soon enough you will see a decline in opening rates, and ultimately, your sales. [Dany Gagnon](https://blog.wine-a-bee.com/author/dany-gagnon) Jul 28, 2021 --- Email is still the best way to reach your audience but 2 factors are important to take into consideration:   - [**Segmentation**](https://blog.wine-a-bee.com/two-easy-tips-to-sell-more-wine#Segmentation) - [**Renewed attention**](https://blog.wine-a-bee.com/two-easy-tips-to-sell-more-wine#Renewed-attention) ## Segmentation The more you personalise your messages, the more effective it becomes. I.E. “*Buy our wine*” is not as effective as  “*Hi Paul, we've noticed you’ve rated a 5/5 on our Cabernet earlier.* *We deliver in your area tomorrow, want us to drop off our Merlot to try it out?*” 😀 **When it comes to selling more wine, Mobile Devices rule. ** In-App Messages are the ideal way to segment + renew contact!     ![1125250_MobilePushNotifications_2_072021](https://blog.wine-a-bee.com/hs-fs/hubfs/1125250_MobilePushNotifications_2_072021.gif?width=1200&name=1125250_MobilePushNotifications_2_072021.gif) ## **Renewed attention** Want it or not, eventually, the novelty of your email will wear off. That’s why it’s so important to have other means of communication.   When your contacts don’t bother opening your emails anymore, how do you keep in touch?  All of those possibilities are only available with [WINE A BEE™️ Mobile Application](https://www.wine-a-bee.com/winery?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--EYKjrUrArjLDVDh3PORV8HTZAvMj1DrQMJ0xAfSjl4vYvMMZEVkl8X1pyQThQNQOJZhWs).  If you have questions or want to talk more about your DtC strategy, [click here](https://app.hubspot.com/meetings/dany-gagnon?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-8-o7hXRGrMskds50v8yElF8Jb1yrlwUnjYfWqzkc4xSQsRPgTmsxvqBs7KhG64o3UGfgka) or below to book a Zoom meeting with us. We'll be a delight to hear from you.  Contact us today for a personalised DtC solution for your winery. ### [![Book a meeting/demo to your convenience](https://no-cache.hubspot.com/cta/default/2484351/4198b882-0ff9-4cb0-9ce2-fcfb3f411b3e.png)](https://cta-redirect.hubspot.com/cta/redirect/2484351/4198b882-0ff9-4cb0-9ce2-fcfb3f411b3e) ### Many thanks for reading.  #### You know someone who could benefit from this post? #### Click on the Social Media icon below. They will thank you for it. 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Dany Gagnon Aug 11, 2021 wine DtC ### [How easy is it to buy your wine?](https://blog.wine-a-bee.com/buying-your-wine-online) If you could read your customer's mind and be there for the purchasing step, imagine how much wine you would be selling. Read on to find out how we... Dany Gagnon Jul 14, 2021 wine DtC ### [How to increase your sales by 20% with a FREE simple tweak](https://blog.wine-a-bee.com/how-to-increase-your-sales-by-20-with-a-free-simple-tweak) If your eCommerce website is running under Shopify, Magento, Woo-Commerce or Opencart, we have good news for you: by simply adding our FREE plugin,... 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