Here’s how it works.
- Paul visits your winery and purchases some of your wines.
- Eventually, visit your website and browse through your selection.
- Perhaps pay more attention to prices and your Cabernet.
Those are only a few examples of the information IMPERATIVE to understanding your client’s behaviours to personalise your emails accordingly.
“Buy my wine”
is never as effective as
“Hi Paul, we noticed you rated a 5/5 on our Cabernet earlier."
"You get a 10% discount this weekend. Want us to drop off some on Monday?”
This is the level of personalisation you require to increase your sales.
But how do you automate the whole process?
This is where our plugin comes in:
- collect all the data
- calculates what Paul is most likely to buy next
- sends him a personalised email once or twice a month
Automatically! That’s right, you have nothing to do.
And it’s all done in full respect of privacy.
This FREE service will benefit your winery tremendously.
All it requires is a small tweak, a simple plugin added to your actual website.
If you are running one of those e-commerce websites ...

If you have questions or want to talk more about your DtC strategy, click here or below to book a Zoom meeting with us. We'll be a delight to hear from you.
Contact us today for a personalised DtC solution for your winery.
Many thanks for reading.
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